HeroNow only collects personal information on a voluntary basis. If an on-line visitor submits information to HeroNow, it will usually take the form of either:
(1) the purchase of goods or services though our on-line stores,
(2) product or account registration, or registration for on-line game participation,
(3) player match-up services,
(4) message boards,
(5) warranty registrations,
(6) contest registrations,
(7) a consumer complaint,
(9) customer service or technical support, and/or
Personal information collected may include your name, home address, phone number, and/or e-mail address. We do not require this information to gain access to our sites, however, you will not be able to utilize certain products, services, or features that require registration or receive materials such as newsletters unless such information is provided.
Visitors purchasing products or services through our on-line stores will be required to provide additional information such as a valid credit card number, expiration date, and shipping and billing addresses. Please note that, depending on the HeroNow site that you are visiting, many of the activities listed above may not be available and, as such, personal information may not be collected.
The information we collect may be used:
(1). To provide our customer support service, and to verify any claims or requests you make if you use our customer support service.
(2). To enforce our terms and conditions, and prevent or detect hacking activities, security breaches or safety risks in connection with our websites.
(3). To send service announcements and messages (for example, a reminder sent to the members' Message Centre if a subscription payment is due or if member credit has expired).
(4). To aggregate information to generate anonymous statistics regarding use of our websites. We may share this anonymous information with our partners and advertisers. This is not linked to any personal information that can identify any individual person.
(5). For our own internal marketing and demographic studies and to help us improve our websites.
(6). In the event of an actual or proposed (including as part of negotiations for any) merger, or business combination or sale of substantially all of our assets or a business operation to which such information relates, or as provided under bankruptcy or applicable insolvency laws or by the enforcement of equitable rights.
(7). To disclose information to the extent required by law, court order, as requested by other government, regulatory or law enforcement authority, to protect or assist in protecting our users, systems or the public, or to otherwise enforce legal rights as determined in our sole and absolute discretion.
(8). If you have agreed on our websites, to send you email newsletters about our games, including new game features and special offers.
We care about protecting your privacy, and with the exception of the uses specified above, we will not sell, transfer, rent out, share or disclose your personally identifiable information to other companies.
We will only collect personally identifiable information to the extent we believe it reasonably necessary to serve our legitimate business purposes, and will protect it using the same level of safeguards we use to ensure the security, integrity and privacy of our own equivalent proprietary information. In addition, we will take reasonable steps to ensure that third parties to whom we transfer any personally identifiable information in accordance with this policy will agree to provide sufficient protection. We may store or transfer personal information outside the European Economic Area for the purposes stated in this policy. Note that while we strive to protect all our personally identifiable information, we have all heard of data breaches in well-respected financial and governmental institutions and we cannot ever fully guarantee that such breaches will not happen. We will inform you of any material data breaches that we discover that may compromise your personally identifiable information.
We reserve the right to transfer your personal information in the event of a transfer of ownership of HeroNow or the acquisition of substantially all the assets of HeroNow related to the business which collected such information, such as acquisition by or merger with another company.